Selling It Right overview

Selling It Right: Selling It Right certification

Who must hold Selling It Right (licensees, sellers, supervisors, delivery persons, marketers), the two-year certificate, training records and the social responsibility poster.

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Who must hold Selling It Right before selling cannabis in a B.C. retail store?

Study reference: B.C. cannabis law and LCRB guidance (Oct 2026), Ch. 1 Selling It Right — CCLA ss. 113 to 116; CLR ss. 24, 42.1; CRS Licence Handbook 2.1

All 12 questions in this test

Every question and its answer choices. The correct answers and explanations appear when you take the test above.

  1. Who must hold Selling It Right before selling cannabis in a B.C. retail store?

    1. Only staff who work more than 20 hours a week at the store
    2. Only staff who handle cash at the counter
    3. Only the store manager on each shift
    4. Every adult involved in selling cannabis there
  2. A delivery service driver brings orders to customers for a cannabis store. What training is required?

    1. Only a Class 5 licence and a clean driving record
    2. None, because delivery happens outside the store
    3. A Serving It Right liquor certificate is enough
    4. The driver must hold a Selling It Right certificate
  3. Which topic is part of what Selling It Right is designed to teach?

    1. How to set retail prices for profit
    2. Recognizing the signs of intoxication
    3. How to apply for a federal producer licence
    4. How to grow cannabis plants indoors
  4. A corporation holds a cannabis retail store licence. Who must hold Selling It Right on its behalf?

    1. An authorized signing officer of the corporation
    2. Every shareholder of the corporation
    3. The landlord who owns the store building
    4. No one, since a corporation cannot take training
  5. A new shift supervisor oversees sales but rarely serves customers. Does the supervisor need Selling It Right?

    1. No, supervisors take a separate management licence
    2. Only if the supervisor is under 25 years old
    3. Yes, supervising cannabis sales requires the certificate
    4. No, only staff who serve customers need it
  6. How long is a Selling It Right certificate valid?

    1. For life, as long as you keep working in cannabis
    2. Two years from the date it is issued
    3. One year, renewable once at no cost
    4. Five years from the date it is issued
  7. Which details must a store's training records include for each certified worker?

    1. Name, home address and date of birth
    2. The person's exam score and the number of attempts they used
    3. Name and the date of the job interview
    4. Name, certificate number and expiry date
  8. What must every cannabis retail store display in the retail sales area?

    1. A list of the store's top-selling brands
    2. A copy of every employee's certificate
    3. At least one LCRB social responsibility poster
    4. The store's daily sales total
  9. A worker has a cannabis retail certificate from another province. Can they work in a B.C. licensed cannabis store with it?

    1. Yes, for up to six months after moving to B.C.
    2. Yes, all provincial certificates are interchangeable
    3. Yes, if the other certificate has not expired
    4. No, they must pass Selling It Right
  10. Besides store staff, which group must complete Selling It Right?

    1. Municipal staff who review licences
    2. Truck drivers for liquor wholesalers
    3. Customers who buy more than 15 grams in a single visit
    4. People who market non-medical cannabis
  11. How does the LCRB describe the Selling It Right course?

    1. A mandatory two-day classroom course held in Victoria
    2. Interactive self-study on law and responsible selling
    3. A course for store owners only, never for employees
    4. A test on product knowledge, terpenes and strain names
  12. A store operates for a month while no one connected to the licence holds Selling It Right. What is this?

    1. An offence under the Act
    2. A minor paperwork issue with no consequence
    3. A breach of federal law only, not of B.C. law
    4. A matter only for the store's insurance company

Selling It Right certification: key rules to remember

Our summary of what the official handbook says on this topic, in our own words. Read it before or after the practice questions above, then check the original chapter. Read the official chapter ↗

Cannabis Control and Licensing Act (CCLA) ss. 113–116; Cannabis Licensing Regulation (CLR) s. 42.1

  • The LCRB general manager's training program for cannabis is Selling It Right (the "general training program").
  • A Selling It Right certificate expires 2 years after it is issued, and the certificate shows the expiry date.
  • A retail store licensee must not operate the store unless it holds a Selling It Right certificate; for a corporation an authorized signing officer, for a partnership a partner (general partner in a limited partnership), for a sole proprietorship the owner, for an Indigenous nation its named representative.
  • An adult must not be involved in selling cannabis in a store, or supervise cannabis sales, without a Selling It Right certificate.
  • Delivery persons who are individuals must hold Selling It Right to deliver cannabis for a retail store.
  • Marketing licensees, their designated representatives and adults who promote cannabis for them also need Selling It Right.
  • Breaking the training rules is an offence under the CCLA.

Responsible selling training

  • Licensees must ensure employees who sell or supervise sales, and delivery persons, hold Selling It Right.
  • Training records must show the person's name, the certificate number and the expiry date (CLR s. 24 (8)).
  • At least one LCRB social responsibility poster must be displayed in a conspicuous place in the retail sales area; posters are mailed free by the LCRB.
  • Selling It Right is an interactive self-study course on the law and how to sell cannabis responsibly; it is offered through responsibleservicebc.gov.bc.ca.

What is Selling It Right

  • The course teaches the effects of cannabis (including co-use with alcohol), signs of intoxication, legal responsibilities and consequences, checking ID to prevent underage sales, and handling interventions such as asking a customer to leave.
  • Required for all non-medical cannabis retail store licensees, adults who sell non-medical cannabis in a private or government store, and those who market non-medical cannabis.
  • A cannabis worker qualification from another province does not allow work in a B.C. licensed cannabis store.

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